When everything becomes connected, bricks can be a tool to re-imagine how the virtual and the physical can come together. Welcome to the imagination of things!

Lego Heart

Lego creates a special brick called “Lego Heart,” as a symbol of how emotional our relationship with technology become. Lego Heart is a simple brick with a glowing heart and haptic feedback that can give life to any LEGO creation: from a wearable to a robot.

Sound Brick

When the digital and the physical world meets, it can bring life to any Lego project. Each sound brick works as a tiny interactive speaker and is connected with your device (iPad/iPhone/PC) so the sound can be customized. Bricks can talk to each other, creating an interactive soundscape. Sounds are triggered when you come in close proximity to a sound brick. Sound Brick can also be programmed to play when it is touched or at time- based intervals.

Room for More Possibilities

The Imagination of Things

How can people re-discover the power of Lego bricks to reimagine how the physical and virtual can come together?

invention experience video

When everything becomes connected, bricks can be a tool to re-imagine how the virtual and the physical can come together. Welcome to the imagination of things!

Sound Brick

When the digital and the physical world meets, it can bring life to any Lego project. Each sound brick works as a tiny interactive speaker and is connected with your device (iPad/iPhone/PC) so the sound can be customized. Bricks can talk to each other, creating an interactive soundscape. Sounds are triggered when you come in close proximity to a sound brick. Sound Brick can also be programmed to play when it is touched or at time-based intervals.

Lego Heart

Lego creates a special brick called “Lego Heart,” as a symbol of how emotional our relationship with technology become. Lego Heart is a simple brick with a glowing heart and haptic feedback that can give life to any LEGO creation: from a wearable to a robot.

Room for More Possibilities